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Session 11 : The New York Design Influence

Herb Lubalin

Due to not being given a blog task for this session, I chose to do look a little more into Herb Lubalin's work who was an American graphic designer. He is most well known for his creation of the 'Avant Garde' typeface and his iconic logo designs, loving the way he could express the meanings behind words by using different fonts.

He specialised in poster and magazine design, as well as packaging and creating identities.

He is also well known for his collaborations with Ralph Ginzburg on his magazines 'Bro', 'Fact' and 'Avant Garde'.



Class Notes:



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