Got:
Media, Gender and Identity - David Gauntlett
Media Semiotics - Jonathon Bignell
Gender Trouble - Judith Butler
Packaging Design: Successful Product Branding From Concept to Shelf - Marianne R. Klimchuk and Sandra A. Krasovec
Brandsplaining: Why Marketing is (Still) Sexist and How to Fix It – Jane Cunningham
The Visionary Package - Herbert Meyers and Richard Gertsman
Essential Element for Brand Identity - Kevin Budelmann, Yang Kim, Curt Wozniak
Not got:
Gender, Design and Marketing: How Gender Drives our Perception of Design and Marketing – Gloria Moss
Defined by Design: The Surprising Power of Hidden Gender, Age, and Body Bias in Everyday Products and Places - Kathryn H. Anthony
Not My Thing - Gender in Design - Hfg-Archiv/Museum Ulm
Brandsplaining: Why Marketing is (Still) Sexist and How to Fix It – Jane Cunningham
Unisex approaches in fashion project identities that are often more to do with action than appearance; suggests identity is less about how women look and more about what they do (page 177)
'Men are expected to pretend like they know everything even when they don't, even when it comes to large and existential questions about their gender and their lives" - Liz Plank; For the Love of Men (page 180)